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THE CHALLENGE

Distribution doesn’t
happen because you
listed somewhere. It
happens because
producers find you.

Most insurance companies treat distribution like a passive activity. They put their programs somewhere and hope the right producers stumble onto them. That is not distribution. That is waiting.

ProgramBusiness is different. It is an active marketplace where producers are already searching for specialty programs, new markets, and carriers that fit their book. We promote your programs directly to the producers most likely to place business with you.

WHAT IT IS

An active producer audience already in market.

60,000+ Active Producers

60,000+ Active Producers

P&C producers from across the country are on ProgramBusiness actively searching for specialty programs, admitted markets, and surplus lines opportunities. This is a live marketplace with intent-driven traffic, not a static directory.
Full-featured Program Listings

Full-featured Program Listings

List your programs with complete detail: underwriting authority, geographic coverage, appetite, and eligibility. Agents can request quotes directly and upload Acords, supplemental applications, driver schedules, and loss runs in one place.
Active Promotion

Active Promotion

Your programs are promoted to an opted-in audience through featured placements, email distribution to the agent network, and platform-native advertising. We put your programs in front of producers when they are actively looking.
PLATFORM CAPABILITIES

Built for how
distribution
actually works.

  • Extensive Network Access: Tap into 60,000+ agents and producers seeking new business opportunities
  • Detailed Program Pages: List underwriting authority, geographic coverage, appetite, and eligibility so producers know immediately whether your program fits their book
  • Quote Request Tools: Agents request quotes and upload Acords, supplemental apps, driver schedules, and loss runs directly through the platform
  • Lead Generation with Traceable Numbers: Every inquiry tracked through dedicated numbers so you know exactly where your leads are coming from
  • Email Distribution Power: Reach the inbox of the producer network to advertise programs and expand your market reach beyond the platform itself
  • KPI Reporting Dashboard: Track performance across email launches, contact form submissions, quotes requested, and more
USE CASES

Built for the companies that have programs worth placing.

Mgas And Program Managers

Mgas And Program Managers

Your programs need to reach independent agents who are actively looking for new markets. ProgramBusiness is the most direct path from your program to the producers who should be placing it.
Wholesalers And Surplus Lines Brokers

Wholesalers And Surplus Lines Brokers

Reach retail agents who need surplus lines access and are not sure where to find the right wholesale partner. Position your capabilities to agents who are already searching.
Carriers Launching New Products

Carriers Launching New Products

Get a new program or appetite shift in front of the distribution channel fast. ProgramBusiness lets you reach 60,000+ producers without waiting for word-of-mouth to do the work.
Program Administrators

Program Administrators

Connect your programs to the production force they need. A dedicated channel for reaching agents who write in your target classes, with tools for them to engage and request quotes immediately.
0 K+

Active Producers 

Nationwide

P&C Coverage 

Specialty

Program Focus 

0

Exclusively in Insurance

PART OF THE PLATFORM

ProgramBusiness works
harder when it’s
connected to the rest.

Standalone, ProgramBusiness is a powerful distribution channel. Connected to the full platform, it becomes part of a complete growth system. Agency Directory identifies producers already active on ProgramBusiness. Activation campaigns drive producers to your listings. Digital Marketing builds the credibility that makes them want to engage. Every capability feeds the others.

GET STARTED

Your Programs Deserve a
Better Distribution Channel.

Get in front of 60,000+ active producers who are already in market and looking for what you offer.