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Trusted by leading insurance organizations since 1988
THE PLATFORM

The Insurance
Distribution Growth
Platform

Most insurance companies piece together their growth strategy from disconnected vendors. A data company here. A marketing agency there. A website they hope ranks. A marketplace they found somewhere.

Neilson Marketing combines proprietary insurance data, multi-channel outbound activation, full-service digital marketing, and an active distribution marketplace. One platform. Built exclusively for insurance.

One platform. Four capabilities. Built exclusively for insurance.
FOUR CAPABILITIES. ONE GROWTH SYSTEM.

Four Capabilities. One Growth System.

01
Agency Directory

Insurance Data & Market Intelligence

You can't grow what you can't see.
  • 168,000+ decision-makers verified across agents, brokers, MGAs, wholesalers, and carriers
  • Filter by premium volume, carriers represented, SIC code, employee size, and geography
  • The intelligence layer every other platform capability runs on
Request a Sample
02
Activation

Outbound Email & Telemarketing

Knowing who to reach is only half the battle.
  • Turnkey email campaigns with lead magnet, landing page, and full deployment included
  • Insurance-specific telemarketing that sets qualified, calendar-synced appointments
  • Strategy, copy, and follow-up handled entirely by our team
See Activation
03
Digital Marketing

Websites · SEO · AI Search · Content

Your website is your second first impression. Make it count.
  • Credibility layer: Every outbound touch sends someone to your site first
  • Buyer discovery: We optimize for Google, Bing, ChatGPT, and Perplexity
  • Full-service: Strategy, build, SEO, content, and ongoing optimization
Explore Digital Marketing
04
ProgramBusiness

Active Promotion to an Opted-In Producer Audience

This isn't a listing. It's an active distribution channel.
  • 60,000+ active P&C producers searching for specialty programs and new markets
  • Program listings with underwriting authority, geographic coverage, and quote request tools
  • Email distribution to the agent network promoting your programs directly
Learn More About ProgramBusiness
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Exclusively in Insurance

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Verified Decision-Makers

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Active Producers

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Years Insurance Exclusive

WHY NEILSON MARKETING

No other vendor can offer all four.

Most vendors sell you one piece and leave you to figure out the rest. We built all four capabilities to work
together because in insurance distribution, every gap costs you pipeline.

Data without activation is wasted.

Data without activation is wasted.

Intelligence only creates value when it reaches the right person at the right time. Agency Directory fuels every Activation campaign we run.
Outreach without presence falls flat.

Outreach without presence falls flat.

When someone gets your email, they Google you before calling back. What they find is your second first impression. We make sure it holds up.
Presence without market access leaves pipeline on the table.

Presence without market access leaves pipeline on the table.

Visibility means nothing if you're not in front of producers actively placing business. ProgramBusiness puts you where distribution happens.

Not every company needs everything at once. The platform is modular by design. Start with the capability that solves your most pressing problem today. Add the others as your strategy evolves

What makes Neilson Marketing different is 35+ years spent exclusively inside insurance distribution. Every product, every campaign, every piece of content we produce is built for the way this market works.

GET STARTED

Ready to Grow Your Distribution?

Whether you need data, outreach, a stronger digital presence, or access to an active producer
marketplace, we’ll show you exactly how the platform can work for your business.